The pandemic has been difficult for the hospitality industry. Now that restaurants are re-opening there’s an opportunity to go “back to basics” and revamp their operation for operating in a post-pandemic world. Businesses are choosing to go back to basics — to strip down their offerings and services to the essentials. This is a chance…
This month’s article is by guest blogger and international speaker, Mike Said, who describes himself as a “Marketer, Public Speaker, Committed Dad & Part Time Adrenaline Junky, just doing what I love!” For branding strategy, market development and restaurant consulting, contact Mike at www.mikesaidwhat.co.za “If it wasn’t for the customers, the suppliers and the…
The great restaurant challenge! No, this is not a competition. Yes, I am aware there are many challenges facing the industry at the moment but the one that is looming largest is the sudden disappearance of middle management. Cast your mind back fifteen to twenty years and the industry was filled with ambitious young waiters…
There has been much debate over the past couple years about the impact of the minimum wage, particularly as it relates to the foodservice industry. States such as California and New York have instituted a $15.00 per hour minimum wage in each state’s foodservice industry, which has traditionally relied on lower-wage workers. The movement to…
A sad truth of the food service or hospitality industry is that shrinkage is universal. No matter how small or large the business, some degree of shrinkage affects profitability. This may be due to waste, unintentionally providing customers with more food than they have paid for, or even employee theft. While the first is inevitable…
Mother’s Day is simply one of the best opportunities of the year to encourage new restaurant patrons through the door. This is when everyone is out to dinner or lunch. What are you doing right now to help drive more customers to your business this Mother’s Day? Here are some of the best, most effective marketing methods…
Restaurants are one of the oldest and most important establishments in our culture. Albeit some of the secret recipes have been handed down from generation to generation, technology such as Point of Sale (POS) solutions have enhanced and simplified the dining experience including reservation and table management, menu and ingredient lists, order and staff management. Incorporating…
It’s nearing the end of a very eventful year that has had more than its fair share of surprises around the world, in the rest of Africa and here in South Africa. 2016 has been volatile, complex and fast changing for both the technology and foodservice industries, both globally and locally. On behalf of Ideal…